Emma Chang Case Study

EMMA CHANG

Emma Chang is 28 years old and has worked for a well-known American Bar Diner as a

restaurant manager for 4 years. She works extremely long and unsociable hours and has

now decided to leave the company and put all her skills, expertise and dedication into her

own business. She would like to open up her own delicatessen/café.

Emma is currently in the process of looking at sites, deciding upon furniture, fittings and

decoration for her premises and making decisions about what stock she would like to sell

in her deli. She has some savings put aside for her new venture. However, she is aware

that once she knows how much money she needs to set up her business she must decide

how she will finance it.

TO DO

Write a report to be read by Emma explaining how small businesses can raise finance and

recommend the most appropriate forms of finance for her. Your report should cover the

following:

  • The forms of finance that are available to small businesses.
  • The most appropriate forms of finance for Emma in relation to premises, decoration,

furniture and fittings and stock.

  • The main advantages and disadvantages of the forms of finance you have

recommended to Emma.

 

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