The prompt for this paper is: “In no more than 1750 words, describe what Business For Good means to you personally and professionally. Your answer should incorporate everything we have learned this semester, including the class sessions, group project, and other material presented.”
Please note that papers must be a minimum of 1400 words. Papers less than 1250 words will be assigned a a maximum of 50% of the grade.
Description of what Business for Good means to you personally and professionally.
Use of course readings to support what Business for Good means to you personally and professionally.
Use of class sessions material to support what Business for Good means to you personally and professionally.
Connection between what Business for Good means to you and your group project.
Grammar, syntax, and mechanics.
In the first category, I am looking for your to describe that Business for Good means to you, and then to apply that meaning to your personal and professional life. How will Business for Good play out in your life and career?
In the next three categories, I am looking for you to use the course material to explain how you came to your personal understanding of Business for Good. For each, I expect that you use multiple examples and support your argument in an academic way (this means appropriate use of quotes where applicable, and appropriate citations. You may choose the citation method that is most comfortable for you).
For grammar, syntax, and mechanics, I am looking for you to write well.
This class is called BUSINESS FOR GOOD and It involves the major global challenges that you will face in your professional careers, such as poverty and the environment, and brings out the role of business in being a force for good in addressing these challenges as well as in a broad array of issues. It involves a project where you will design a business plan to launch of a product for low-income customers in domestic or international markets, while achieving economic sustainability as well as social and environmental sustainability. It involves doing good as being at the heart of the business rather than as corporate social responsibility. And most importantly, it will involve examining your values as it relates to doing good in the professional and personal realm.
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